RIP Google 1998-2012 – Are You Ready For SEO After Google?
Is this really the end of Google, and just how will we all manage in future without it? Even if Google doesn't close, but becomes a relic of a period in the Internet's history, like Yahoo, how will...
View ArticleInbound Marketing – The Three Stage Path To Success
Inbound marketing can be an extremely successful strategy, especially for SMEs. This is the three stage strategy which is essential to ensure success.
View ArticleGoogle Clips The Wings Of Raven Tools
If anyone doubted the willingness and capability of Google to flex its muscles, the news this week that Raven Tools is being forced to drop its rank checking service should act as a stark warning. But...
View ArticleWhat Are Your Online Marketing and SEO Resolutions For 2013?
Here are my top tips for giving your online business marketing the fresh start it needs at this time of the year.
View ArticleResponsive Content: Redefining Responsive Web Design For Better Usability...
Whilst many people are talking about responsive web design I've been looking at responsive web content, and how it can give your site a constructive boost.
View Article3 Simple Journalism Tips To Improve The Quality Of Your Content
We reckon you’ve probably been told time and again to make great content. But, as far as you’re concerned, your content’s already the best you can possibly produce and – sadly – it isn’t generating the...
View ArticleThe 3 On-going Blunders Killing SEO Campaigns
SEO is one of those art forms that the business world loves to hate! You know you can’t live without it but resent that fact that it is always changing and thus impossible to perfect outright. As most...
View Article5 Ways Merchants Can Protect Themselves From Googles’ Latest Crackdown
Matt Cutts, head of Google’s Webspam team, recently gave webmasters cause for concern by announcing a future algorithm update that will target merchants.The post 5 Ways Merchants Can Protect Themselves...
View Article4 Ways To Build A Powerful, Ethical Backlink Portfolio On Newspaper Websites
How do you create an ethical link that won’t come back to haunt your site in the future? Here are four ways to creatw an ethical link profile for your site.The post 4 Ways To Build A Powerful, Ethical...
View ArticleBe Adventurous With Your Guest Posts On These 5 Brilliant Blogs
You want to share your content across a range of high-quality sites and reap the rewards. But where do you start? Here are 5 great sites to try and post on!The post Be Adventurous With Your Guest Posts...
View ArticleThe Upcoming Google Penguin 2.0 Release – How To Protect Your Website
Google’s Head of Webspam Matt Cutts has confirmed that the next generation of Penguin is on its way and also says the new release will be significant.The post The Upcoming Google Penguin 2.0 Release –...
View ArticleHow To Rule The Regional Roost With Local Online Marketing
Businesses have never had so many free tools to promote their brand. Here's how a local social media campaign can improve a small brand's presence online.The post How To Rule The Regional Roost With...
View Article5 Huge Recent Google Movements You Should Be Aware Of
There has been a flurry of Google activity recently that’s caught the eyes of the search community. Here are 5 recent Google changes to be aware of.The post 5 Huge Recent Google Movements You Should Be...
View ArticleThe Search Benefits Of Google Authorship
Read Webpresence's guide on how Google authorship affects search results, improves social interaction and its other overall long-term benefits.The post The Search Benefits Of Google Authorship appeared...
View ArticleThe Death Of Link Farming, And The Rise Of Content Marketing
Google’s Head of Webspam flexed his muscles last week when he confirmed via his Twitter account that his team “took action on several thousand linksellers in a paid-link-that-passes-PageRank network”...
View ArticleThe Critical Importance Of A Unique Selling Point
Take stock of your website and your business. What’s its Unique Selling Point (USP)? More importantly, are you able to portray that USP effectively online? With Google Penguin 2.0 now running rampant...
View ArticleFrom The Horse’s Mouth: Cutts On SEO, Creative Content And Building Backlinks
Matt Cutts has released a video telling webmasters not to focus too much on search engines. Read Webpresence's analysis on how to build a creative site.The post From The Horse’s Mouth: Cutts On SEO,...
View ArticleEvolving The Anonymous Web With Google Authorship
Matt Cutts has released a video that focuses specifically about rel=”author” tag and how it can benefit the web, evolving it from an 'anonymous' entity.The post Evolving The Anonymous Web With Google...
View Article5 Key Steps To Take When Removing A Google Penalty
Been hit by a Google Penalty and want your search visibility back? Read our simple Reconsideration Request guide to find out how!The post 5 Key Steps To Take When Removing A Google Penalty appeared...
View ArticleHow To Properly Optimise Your Mobile Site For Google
Your site has avoided Google jail and your leads are at an extremely healthy level. So why is traffic to your website from mobile devices flat-lining?The post How To Properly Optimise Your Mobile Site...
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